Our High Ticket Client sales funnel template does exactly this. Product details are presented in multiple information-rich videos on the main page which are then summarized in headlines and dot-points, backed up with strong and repeated calls-to-action. These lead to an optimized Sign-Up page which is coupled with additional information and persuasive language, and ends in a Thank You page which details next steps as well as offers potential upsells. In A-B testing with good content we’ve seen this funnel convert at a rate 2-5-fold higher than non-high-ticket optimized funnels.
However, if you aren’t a blogger, you may struggle to customize your site to your liking. This is where WordPress.com falls – it starts to feel limiting when you try to create anything other than a blog with its templates. It was the platform our users were least likely to recommend after testing, and also came out last for ease of use with a score of just 3.2/5.
Do a Google search to find the top blogs, forums, and publications about your course topic. Read the most popular articles on those sites (as shown by the number of comments and shares on social media). Then, read the comment section of those articles. You’ll often find feedback (positive and negative) in the comment section, along with questions that were asked by people in your target market.
If you don’t have a design muscle in your body, you might experience some difficulties making a Squarespace site look good (due to the platform’s reliance on good stock imagery to be part of your site’s final look). Also, Squarespace offers a good range of features from the get-go, but above that, there’s not much you can do when there’s a feature missing. Just like with Wix, if you want a site that can grow alongside your business, this might not be quite the solution you’re looking for. [WordPress Alternative] Best Website Builder for Professionals