Not having a sales funnel for your online course is the equivalent of setting up a lemonade stand in the middle of the desert where no one will ever find it. Sure, it may be super hot outside. Sure, your lemonade may be delicious. But if you’re not giving people a clear path to follow and that leads to your lemonade stand, they will never find it. This “build it and (hope) they will come” approach rarely translates into sales and enrolments, at least in the real world.
Hi Tarang, Interesting infographic - thanks for sharing. WordPress is very popular and will probably get even more popular. I'm not saying that it is a bad website building platform at all, as it is very powerful and flexible. But learning how to use WordPress proficiently is much more challenging than using a drag & drop website builder, such as the ones I listed above. So it all comes down to what you want to do. If you have the luxury of time and money and can afford to invest it into learning how to tackle all the technical aspects of running a website, or hire someone to do that for you, then by all means consider WordPress. We have are more in-depth discussion about that topic here. Wix, Squarespace, Weebly or Shopify are what we call DIY website builders, as you can do it all by yourself and not have to worry about most technical aspects of operating a website. So they are very user friendly and can get you off the ground in days, which can't be done if you are new to WordPress. So what's appropriate to a user is very dependent on the user him/herself! Jeremy
What Is The Best WordPress Page Builder - Beaver Builder, Divi, Elementor, Thrive Architect Compared
Before you start building your sales funnel, it is essential to have a clear business vision, develop an ecommerce marketing strategy and then define your target audience to work towards your business growth. If, for example, you are looking on how to create an online clothing store, you need to follow specific steps to develop your business and stay successful.
WordPress, one of the leading platforms for websites, blogs and online shops has been the choice of millions all over the world. And why not? It offers tons of amazing features at your disposal. It is powerful, flexible and enables the user to own a piece of the internet, that is your very own website. What’s more is that there are plenty of Themes and Plugins that makes it even easier for you!
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Many companies moved or started their blog on the Medium platform. The lucky ones among them could still publish on their own sub-domain name. But that suddenly changed a while back: now you have to publish on the Medium.com domain, which is a terrible idea if SEO is important to you. Also you get annoying mobile pop-ups pushing you into installing the Medium app.
The popular streaming site Netflix is another company that hits you with a popup before you ever hit the homepage. Everyone new to Netflix gets a free trial, so they want you to signup before you even see the homepage. You do have the ability to bypass this and get to the site. Once there, what they offer and their prices are clear, along with what shows and movies are the latest and greatest to stream right now. Should you click around and want to view something, you are prompted to log in or signup. Their strategy is clearly working when you see how many people have a Netflix account.
But even if you’re not that into technology, you don’t have to go without a website of your own. Website builders such as Wix, Squarespace or Weebly offer a wide range of advantages, but it’s important to choose the right provider! Switching providers is difficult once your website is up and running because every platform uses its own system, and these systems are usually not compatible with other website builders.
Although Craft CMS is not that famous, it is extensively being used by Netflix and Salesforce websites. It is developer friendly due to its extensive back end features for your application. It does not provide any front-end themes. Unlike WordPress, it does not have a predefined content type and hence it allows the user to set up their own content by making use of 18 different types of fields. It provides user view to the admin console and also enables side by side changes that they can make. The admin can create groups that can help in restricting or enabling different users from accessing some specific features. It supports different environments which can help in creating site locally. It deploys to staging and then to production. The flexible fields can also help in creating perfect interfaces with complete developer control.
This is an elegant sales funnel template is specifically designed for selling online courses. This 5-page funnel starts with an optimized Squeeze page in which the user can sign up for a free offer, then leads to an Upsell page with Ordering, Payment, and Order Confirmation pages. As part of the online course focus, it includes a membership area page with funnel training courses created by Russell Brunson (author of the popular ‘Secret Funnel Strategy’) on monetizing your traffic.
Head over to Amazon and search for some books about your topic. Have a quick look at the Table of Contents section of the books (to give you an idea of what topics were covered), and more importantly, read the reviews that were left by readers. Negative reviews will often reveal the topics that readers were hoping would be covered (or covered in more detail) in the book, but were not.
Step By Step eCommerce Sales Funnel Explained | Sales Funnels For Your Products
“Some of our guests have huge social media followings so we use their fans to get more listeners. It’s not an exact science but when we invite guests, we check how many followers they have on their social media accounts sometimes. We alternate guests that will help us grow our audience base with other guests who provide quality content but don’t have much social media presence.”
There are more than a hundred free website builders available online, and new ones keep popping up every year. According to my research, the percentage of sites developed using online website builders (including free ones) is catching up with the percentage of websites built using popular CMS with open code as WordPress, Drupal, Joomla, Magento and the like.
Comparatively not so advanced, Squarespace is ideal with the simplest method to build a basic website. Unlike traditional Page Builder, you do not need to sign up for hosting, purchase a domain or go through the extra hassle. Instead, you simply create an account on Squarespace and that’s about it. After answering a few more questions on your preference you end up with a working website in a matter of minutes. While it includes a drag and drop builder that you can use to add and customize the elements of the site, it does not provide much control to the users.
WordPress is an open source content management system. It is mainly based upon MySQL and PHP. The main features of WordPress are that it includes a plugin architecture and a template system which helps in handling the format of contents easily. WordPress being related to blogs supports different web content along with mailing lists and forums. It also provides media galleries and different online sources. It is also a web creation tool that helps in creating websites. From different blogs to e-commerce to business and portfolio websites. It has various themes that can be installed and switched. These themes allow users to change the look and functionality of any website. The themes that are the present need that either of these: PHP, HTML and CSS should be used. With these themes, WordPress also provides plugins that help to enhance the features and functionalities of any website. Though WordPress is popular it is not the only publishing platform that is present.