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The retention stage: These are beyond-the-funnel customers. You’ll use email sequences, customer accounts, and loyalty programs to keep these customers back for add-ons, upsells, and cross-sells. The goal of stages one through four is to keep the customer moving deeper down the funnel toward becoming a customer. The goal of stage five is to keep the customer coming back.
Joomla is ideal if you’re looking to build a large-scale or complex site, without the need to do any excessive coding. The default platform has a slight edge on WordPress when it comes to group administration and development. For instance, there’s even a dedicated messenger function to enhance collaboration. If you are interested in setting up a Joomla website, check out our Joomla tutorial.	

Think of AdWallet like an online dating service (but for people to be introduced to potential products/services instead of potential mates). When you fill out your personal profile (Demographics and Targets), you are enabling AdWallet to determine what ads to send you. Just like an online dating site, you will (more often than not) only get ads that fit your personal criteria and interests. Best practice is to keep your profile up-to-date and be honest. Sorry, there is no special formula to get more ads. Choose your current life stages, your favorite hobbies, most relatable philosophies and the brands you truly are loyal to and let the ads find you! Trust us, a “Cha-Ching” text message is coming…
Now I don’t want to pretend as if there weren’t any cases where WordPress is the only real option – there definitely are. If, for example, you want to run a website with a searchable database for real estate offerings. It’s also a great choice if you need a complex member area. You can find some tips on WordPress solutions in our Beginner’s Guide to WordPress.
The best CMS software knows they are only made better by expanding their basic offerings. For true customization and full ability to meet your unique needs, there should be some level of add-on you can integrate. Each website is going to be a little different, and you’re going to have specific functionality needs, so having access to apps and extensions that make those needs possible is key.
Head over to Amazon and search for some books about your topic. Have a quick look at the Table of Contents section of the books (to give you an idea of what topics were covered), and more importantly, read the reviews that were left by readers. Negative reviews will often reveal the topics that readers were hoping would be covered (or covered in more detail) in the book, but were not.
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As an example, let’s consider Shopify – a premium eCommerce website builder. Over the years, Shopify has become quite a heavy and complicated e-store creator. Its focus on adding more technical capabilities has transformed the visual editor from something a beginner could use, to something that can intimidate a beginner. Today, nobody recommends Shopify as a relevant e-store builder for newbies.


Your content doesn’t necessarily have to be a blog post either. If you want, you can publish a podcast episode (audio content), or perhaps a video. The type of content you create is not super important. The important thing is that the content you create actually helps your target market. Try to create the best piece of content on the web about that specific problem that you identified in Step 1.

Like Wix, Weebly has drag-and-drop functionality, as well as an integrated CMS solution, and hand-coded HTML files. The in-house editor comes with SEO tools and Google Analytics. With PayPal integration, an automatic tax calculator, digital gift cards, and more, Weebly is a smart choice for ecommerce businesses. And unlike some of its other free competitors, Weebly is ad-free.
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This is a really generous free plan, with unlimited storage on offer, meaning no caps on content and pages. It’s also really quick to set up – the screenshots below show a website very much in progress, but we were able to get to this stage (and hit publish) in under two minutes. If you have an idea you want to get off the ground quickly, we think this is the best builder for the job.
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I won’t get into too much detail here, because we do have an entire article on how to sell your course on live webinars (see link below). But the basic premise is to invite your email subscribers to a live webinar where you will share some of your best advice upfront before presenting your course. The great thing about hosting live webinars is they allow you to spend some time educating and interacting with your prospective students (which helps them get to know, like and trust you) before you invite them to sign up for your course.
Kingged.com was founded in 2012 to publish content that truly deserve to be KING, thanks to Bill Gates' words of wisdom that "Content Is King". From previously allowing sharing of links to external content for members to "king", we now focus only on 100% unique content, exclusive to Kingged.com, especially truly HELPFUL & QUALITY content that make Bill Gates words true!
Your content doesn’t necessarily have to be a blog post either. If you want, you can publish a podcast episode (audio content), or perhaps a video. The type of content you create is not super important. The important thing is that the content you create actually helps your target market. Try to create the best piece of content on the web about that specific problem that you identified in Step 1.
GoDaddy Website Builder is an online editing and publishing tool that helps you create a website, regardless of your technical skill level. Just create an account, pick a design and use the built-in editor to add your own images and text. You can make your website as simple or complex as you’d like. Need to sell your stuff online? No problem. You can add a full online store complete with product listings, coupons, shopping cart, shipping and multiple payment options.

WordPress is software designed for everyone, emphasizing accessibility, performance, security, and ease of use. We believe great software should work with minimum set up, so you can focus on sharing your story, product, or services freely. The basic WordPress software is simple and predictable so you can easily get started. It also offers powerful features for growth and success.
This ‘free plus shipping’ type approach has been empirically proven in a variety Psychology of Marketing studies and has been recently popularized by researchers such as Dr. Dan Ariely, the James B. Duke Professor of Psychology and Behavioral Economics at Duke University and author of the hugely influential book Predictably Irrational. We’ve seen this approach drive increases in sales of an upsell product 3-4-fold.
Finally, get on the phone with your existing and/or past clients and customers. Tell them you are doing some research to help create additional content and resources to help them, and ask them for 10-15 minutes of their time to learn more about their specific questions and challenges. You’d be surprised how much people are willing to open up when you simply ask them to.
You need to understand your audience like you do your very own yourself. You are aware of your dislikes and likes, you know what problems you face and you know the sort of people you will let help with those problems. If you learn to know your audience in the same manner, the chances of you establishing a genuine connection increase vastly. You will also be able to guide more people through your sales funnel and get those coveted ‘closed-wons’.
WebNode is a popular choice for both personal brands and professionals -- it's easy to use, and you can create a website in a different language or on a different platform to suit your business's needs. WebNode supports ecommerce stores, and the sites are compatible with Android, Mac, and IOS devices. WebNode will provide statistics to track your site's success, free of charge, and even with the free version, you won't have ads.
I won’t get into too much detail here, because we do have an entire article on how to sell your course on live webinars (see link below). But the basic premise is to invite your email subscribers to a live webinar where you will share some of your best advice upfront before presenting your course. The great thing about hosting live webinars is they allow you to spend some time educating and interacting with your prospective students (which helps them get to know, like and trust you) before you invite them to sign up for your course.

Jeremy is Co-Founder of uSERP, a digital brand mention agency that helps companies land better media mentions. He is also the CMO at Wordable.io, a tool that directly exports Google Docs to WordPress. His expertise has been featured on Entrepreneur, ReadWrite, Orbit Media, HubSpot, Foundr, G2 Crowd, Drift, SEJ, Codeless, Shopify Enterprise, BigCommerce, Nimble, Keap, and dozens more.
Too often we see jarring changes between building awareness and increasing consideration. This disunity in an ecommerce strategy can hurt your conversion rates, but by creating marketing strategies with your sales funnel in mind, you can create a seamless journey that works to propel your potential customer into not only an existing customer but a returning customer.
Hi Cedric, Have a look at this guide on mobile interfaces for drag and drop website builders. You can also build multiple sites within one user account. But if you want to subscribe to a paid plan, you will have to upgrade one website at a time. So for instance, you have 1 Wix account and within this account, you have 4 websites. You can upgrade each of the website one at a time. Jeremy
We believe in democratizing publishing and the freedoms that come with open source. Supporting this idea is a large community of people collaborating on and contributing to this project. The WordPress community is welcoming and inclusive. Our contributors’ passion drives the success of WordPress which, in turn, helps you reach your goals. More Info »
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